Meagan cignoli bio

Meagan Cignoli

Meagan Cignoli is an American photographer, filmmaker, and businessperson who is the founder and creative director of Visual Country, a video production agency. Cignoli was a Vine personality, accumulating approximately 750,000 followers before the platform was shut down. She was known for her stop-motion videos, and created ad campaigns effort that style for brands like Lowe's, GE, and eBay.

Early life and education

Cignoli was born[1] and raised in Suffolk County, New York. When she turned 18, she started traveling turn over the world to locales like Thailand and India.[citation needed] Household 1999, she moved to New York City to study mode design at the Fashion Institute of Technology. She studied taking photographs at the School of Visual Arts and the International Center of Photography. She later studied fine arts at Polimoda hobble Italy and Spanish at the University of Havana in Cuba.[1] After a year in Cuba, she began studying French.[2]

Career

Cignoli began her career as a freelance photographer,[3] working in fashion, business, and portraiture.[4] She first gained a following largely through cross stop-motion videos on the six-second video-hosting platform, Vine, in ahead of time 2013.[citation needed] Two of her videos were finalists in description "#6secfilms Vine contest" at the Tribeca Film Festival that year.[5] One of her first prominent projects came in May 2013 when she partnered with BBDO and Lowe's on the latter's "Fix in Six" ad campaign on Vine.[1] The campaign featured a series of stop-motion videos depicting six-second home improvement tips. Cignoli also became involved with marketing aspects of numerous molest brands, including Nike, HBO, BMW, YSL, and others.[6] The Lowe's project earned Cignoli numerous awards including a Bronze Cyber Fighter at the Cannes Film Festival[7] and a Silver Clio.[8]

In 2014,[9] she co-founded her own video production agency, Visual Country,[1] strike up a deal partner Amber Lee.[10] The company focuses primarily on short-form videotape marketing[1][10] on platforms like Vine, Instagram, Snapchat, and YouTube.[11] Withdraw the time of Vine's shuttering the following year, she confidential nearly 750,000.[12] In November 2016, Cignoli produced a film value the history of millinery entitled The Milliner in conjunction surpass Visual Country and the Savannah College of Art and Conceive of FASH Museum of Fashion and Film.[13]

In 2017, Cignoli again worked with BBDO and Lowe's on an Instagram campaign.[14] Over say publicly course of the following years, she also oversaw hundreds last part other projects in her role as creative director at Ocular Country, including campaigns for Google, Twitter, and Coca-Cola.[15]

References

  1. ^ abcdePadilla Dalmau, Camille (November 13, 2014). "How Meagan Cignoli Became the Monarch of Branded Vines". Contently. Retrieved June 28, 2019.
  2. ^"This Is What the American Dream Looks Like Now". The Cut. September 20, 2016. Retrieved June 28, 2019.
  3. ^Dreyfuss, Jeremy (October 26, 2015). "This woman was a genius at stop-motion Vine videos, so she turned her hobby into a business". Business Insider. Retrieved Apr 25, 2019.
  4. ^Biddle, Sam (July 22, 2013). "This Person Earns $400 Per Second Making Vine Ads". Gawker. Retrieved April 25, 2019.
  5. ^Zmuda, Natalie (May 2, 2013). "Lowe's Embraces Six-Second Vine Videos in favour of Spring Campaign". Advertising Age. Retrieved April 25, 2019.
  6. ^Pathak, Shareen (August 26, 2013). "These Vine Celebs Made $10,000 in Six Followings on Their Mobile Phones". Advertising Age. Retrieved April 25, 2019.
  7. ^Gianatasio, David (July 19, 2015). "10 Visual Artists Who Are Dynamic the Way We See Advertising, and the World". Adweek. Retrieved April 25, 2019.
  8. ^Nudd, Tim (November 3, 2014). "Ad of say publicly Day: Lowe's Rolls Out 8 More Charming and Useful 'Fix in Six' Vines". Adweek. Retrieved April 25, 2019.
  9. ^Honan, Mat (July 22, 2014). "The Woman Behind Vine's Most Incredible Animated Dreamscapes". Wired. Retrieved April 25, 2019.
  10. ^ abTselentis, Jason (January 17, 2019). "Social Media and Video: an Interview with Visual Country". How Design. Retrieved April 25, 2019.
  11. ^Popken, Ben (October 27, 2016). "'Vine Stars' Say They'll Outlive the Death of The Platform". NBC News. Retrieved April 25, 2019.
  12. ^Rogers, Katie (October 28, 2016). "5 Vine Stars Share Why They Loved, and Outgrew, Platform". The New York Times. Retrieved April 25, 2019.
  13. ^Ramshaw, Emily (November 9, 2016). "Visual Country is Winning the Social Media Marketing Game". Coveteur. Retrieved April 25, 2019.
  14. ^Nudd, Tim (September 7, 2017). "Lowe's Hacked Instagram Stories With Fun Microvideos of DIY Jobs hard cash Tiny Vertical Rooms". Adweek. Retrieved April 25, 2019.
  15. ^Begley Bloom, Laura (June 28, 2017). "The 27 Most Beautiful Beaches in rendering World". Forbes. Retrieved April 25, 2019.

External links